Module #2: The Donor Journey a.k.a. Moves Management
You will receive a downloadable ZIP file containing the course material. Please "Extract All" files and save to your desktop.
Module #2 of 12 of the Mastering Nonprofit Development: From Strategy to Success series
You will receive a downloadable ZIP file containing the course material. Please "Extract All" files and save to your desktop.
Module #2 of 12 of the Mastering Nonprofit Development: From Strategy to Success series
You will receive a downloadable ZIP file containing the course material. Please "Extract All" files and save to your desktop.
Module #2 of 12 of the Mastering Nonprofit Development: From Strategy to Success series
Overview:
Gain a comprehensive understanding of managing donor relationships with our detailed slide deck, “The Donor Journey a.k.a. Moves Management.” This essential resource is crafted for nonprofits looking to maximize donor engagement and cultivate long-term relationships through a structured Moves Management process.
Key Features:
Identification and Qualification: Learn how to identify potential donors and qualify them based on key criteria. Understand how referrals and research from staff, board members, and professional advisors can strengthen your donor pool.
Cultivation and Engagement: Discover effective strategies to cultivate donor relationships through personalized communication, events, and customized engagement plans. Learn how to align donor interests with your organization’s goals to foster deeper connections.
Making the Ask: Master the art of timing and framing your formal ask, ensuring that it resonates with your donors and leads to both current and future-based commitments.
Stewardship: Explore the importance of stewardship as a continuous process. Learn how to develop personalized stewardship plans that keep donors engaged, ensuring that most new donations come from your existing supporters.
Tools and Resources: Access tools to support each stage of the Moves Management process, from donor identification and qualification to cultivation and stewardship.
Target Audience:
This slide deck is perfect for nonprofit leaders, development officers, and fundraising teams who want to enhance their donor management strategies and build long-lasting donor relationships.
Outcome:
By the end of this presentation, you’ll have the knowledge and tools to implement a successful Moves Management strategy, guiding donors through every stage of the relationship journey. Strengthen your donor engagement efforts with our expertly crafted slide deck.
Transform your donor relationships and achieve fundraising success with “The Donor Journey a.k.a. Moves Management”!